A Great Franchise Opportunity


Proven Success

Currently operating in 6 states with a 50 state online presence, 911 Driving Schools’ potential has been demonstrated by our loyal following. Our first school opened in Puyallup, Washington in 2005 and our most recent in Lake Mary, Florida. Our student base is rapidly expanding and has recently reached over 100,000 successfully trained students nation wide. With new schools available, here’s the opportunity to set your course for success.


Customer Demand for Services

911 Driving School owners are experiencing, on average, over a 20% annual growth rate year over year. We believe this growth rate is explained by several factors but two stand out. First, we constantly are receiving repeat business from families that had one child attend a 911 Driving School and now a second is ready for their training. Second, our word of mouth referrals are very strong from past and current students to other who are looking and ready to attend their first driver education course.


High Value Products for Revenue Growth

911 Driving Schools offer a variety of driver education courses, including New Teen Driving Courses, Adult First Time License and Refresher Courses, Teen and Adults Private Coaching Sessions, Teen and Adult Skill Enhancement Courses, Teen and Adult Online Practice Examinations, Corporate Fleet Training Programs and Specialized Law Enforcement Driver Training/Refresher Courses.

You can open your location in the next 6-8 months, below is how to get started today on your way of operating a 911 Driving School.


Complete Your Application

Start the process today by clicking the “Request Information” tab above to submit an application. A 911 Driving School representative will review and respond to your submitted application.


Choose Your Territory

A 911 Driving School representative will assist you in selecting the best territory to fit you individual and business needs. 911 Driving School will provide social and demographic information on each area that you choose so you can have data to support your decision.


Attend Our Discovery Day

Once 911 Driving Schools and you have decided that there may be a good fit, attend one of our Discovery Days. During the Discovery Day, you will have the opportunity to explore the 911 Driving School opportunity up close, meet several of the company’s key executives and receive a copy of our Franchise Disclosure Document.


Sign Your Franchise Agreement

Upon mutual approval to move forward as a new 911 Driving School owner, you will sign a franchise agreement. We will then provide a list of recommended lenders to help fund your entrepreneurial dreams.


Select and Build Out Your School Location

Finding a premier location for your school(s) is essential for success. With help from a member of our real estate team, an authorized broker or your designated 911 Driving School representative, we help you identify the best location for your school and offer lease negotiation guidance.

With the help of your designated 911 Driving School representative, the build-out process begins, including site plan and design specifications. Your 911 Driving School representative will assist with any build-out/design questions you may have. Together, you’ll make an on-site visit with your licensed contractor to review progress.


State Licensing, Staff Training

911 Driving Schools operational staff will assist you in obtaining the proper license required to operate a driving school in your location. Our proven training process includes a structured program at our Puyallup, Washington Driving School and your school location. The training will cover all aspects of the business as an owner/operator, administrative support and driver-training specialist.


Grand Opening / School Launch

Your grand opening kit will include a marketing manual with specific examples of successful local school marketing initiatives that you can tailor as needed to your community. Throughout the entire opening process you will be in constant contact with your designated 911 Driving School representative. Together we’ll work through a checklist from the time you sign your franchise agreement to the time you open your doors to your first customers. In the 911 Driving School’s family, you will never be alone.


Now is the RIGHT Time and OPPORTUNITY to “Make a Difference”

When you can offer your community an honest value and simple goodness in a growing category, it becomes much more than just an investment; you start the process of “Changing Lives”.




Can I open more than one store?

Yes. We encourage franchisees that are qualified to open multiple locations. Based on your application and financial information, you may be eligible to purchase more than one 911 Driving School franchise up front and at a discounted rate. Alternatively, you may want to purchase a franchise, become familiar with the business, and then purchase your second or third franchise. In addition, we have a second driving school brand called Swerve Driving School. This allows our franchisees a multi brand opportunity.


Do I still get the discounted rate if I open additional locations later?

Yes, if a franchise agreement is signed within 6 months of the original locations agreement, you will be able to take advantage of our multi-location discount.


What time of day is 911 Driving School open for business?

Every location has different operating hours based on many variables. The most common hours are 11a –9p.


How much time do I need to spend at my school?

We highly encourage a hands-on approach in the ramp-up and development of your driving school. Customer service and a great attitude are major factors and should not be taken for granted. As you develop your business and hire reliable managers, we still encourage your participation during peak business times.


Does 911 Driving School encourage applications from non-law enforcement, women and minority owner/operators?

Absolutely, yes.



How much money do I need to get started?

The initial franchise fee for your first franchise ranges from $17,500 to $40,000. The initial franchise fee for multiple units may be discounted for additional franchises based on certain conditions and criteria. Please contact us to discuss the estimated initial investment for a typical 911 Driving School.


What do I need to have to qualify financially?

To purchase a 911 Driving School franchise, you will be required liquid capital of $50-100K.


If I don’t meet the financial or operational criteria to become a franchisee, can I partner with someone who does?

Yes you can. As long as your partner owns at least 50% of your organization, this is fine.


Do you help me secure financing?

911 Driving School does offer financing options. In addition, we have a broad list of recommended lenders we can share with candidates.


Is there a continuing royalty fee?

The continuing royalty is 6% of gross sales, excluding sales tax.


Is there an advertising fee and what does that cover?

Currently the advertising fees are 1% of gross sales. The entire fee goes towards National Marketing. Your 911 Driving School representative will be able to give you more specifics.



How many people attend training?

Up to 5 people are included in the training process as part of the initial franchise fee. Additional staff may attend for a fee.



What is my marketing support? How do I build sales?

Building sales takes effort on many different levels – from running your business through strong operations to local school marketing to most importantly, ensuring that you give every guest a reason to return. The 911 Driving School’s marketing team will assist you by creating national marketing initiatives and advertising to help build awareness and trial. Of course, operating a school that delights customers and interacts well with the community is also critical for word-of-mouth and repeat business.


Real Estate

What are the best locations for a new 911 Driving School?

911 Driving School appeals to many different demographic groups through out the US. An appealing, accessible location is always critical. We will help you analyze potential buildings and locations based on our real estate brokers years of experience in this category. Our brokers will assist in negotiating an agreement that will set you up for potential success. Your own observations of what has succeeded and what has not in your target markets are also invaluable.


Who signs the lease?

You, the franchisee, will sign the lease.


What is the average size of a 911 Driving School location?

The average traditional in-line store is between 1,400 and 2,000 sq. ft.


Who designs and builds the store?

You will be provided with 911 Driving School template design plans and we will assist you in securing an architect and engineer, as well as identifying approved subcontractors.

Corporate Support

When you join the 911 Driving School family, our committed team approach ensures that you will never be alone. All franchise owners receive initial and ongoing training, as well as support from 911 corporate Vice President of Operations, Vice President of Finance and associated teams, the National Franchisee Advisory Council (FAC).

Vice President of Operations

The Vice President of Operations and team work exclusively with franchisees to help with new store construction/facilitation, field training, systems support and most any other support needed for successful operations of your driving school.


Vice President of Finance

The Vice President of Finance will assist you in the following activities; Initial accounting software set up and ongoing support, general ledger set up, payment processor set up, initial budgeting and any other financial related questions that you may encounter.


National Franchise Advisory Council (FAC)

The FAC, made up of franchise owners nationwide, helps all 911 Driving School franchisees keep up with new developments in the marketplace. Regional activities are an important part of our continuing education program. This program helps keep you informed on a variety of subjects and provides an opportunity for you to interact with other franchisees and the 911 Driving School management team.



Your franchisee partnership with 911 Driving School marketing begins with your initial training program. Each new franchisee meets with the team to understand the importance and process of a grand opening, analyzing the competition, local store marketing, etc. and that partnership is further developed once the new store opens. You’ll receive best practices and tips that will enhance your store’s performance. The Marketing team also creates all national online initiatives that include search engine optimization programs and template local ads. Since marketing initiatives are key to any successful business, our 911 Driving School team is always available to help with your local store’s plans and needs.


Quality Service Control (QSC)

To ensure that all 911 Driving Schools are supporting the brand appropriately, the Vice President of Operations or other authorized representatives will visit school locations on an annual basis, or as needed, for inspection. These thorough reviews of the premises and operations help confirm that our high standards, which have helped drive customer loyalty for 10 years, are being met.


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